3 Pillars Real
Estate Investments
PRESERVING CAPITAL & BUILDING GENERATIONAL WEALTH ONE DEAL AT A TIME
About Us
What we do
We partner with successful operators and passive investors to buy commercial real estate in our target markets that are experiencing strong and consistent market growth. By raising rents, decreasing expenses or a combination of both, we take advantage of inefficient operations from previous landlords in order to maximize a property’s potential. As a result, our tenants enjoy improved amenities and our investors enjoy steady cash flow, equity and market appreciation.
How We Do It
Through strategic planning and in depth market analysis, we identify lucrative opportunities in our select markets. We negotiate a purchase price and get the asset under contract and proceed to present the deal to our investor base. We then raise capital from investors to fund the down payment and any capital Improvements, while utilizing a bank loan to help fund the purchase. While we improve operations on the asset, our investors passively enjoy cash flow on a monthly or quarterly basis. After the desired improvements are complete, we may choose to refinance or sell the asset, resulting in healthy returns on our investors initial capital investment.
Why we do it
Real estate investing gives you back your most precious asset: time. Through investing, real estate provides cash flow that can help supplement or even replace part of your ordinary income. Rather than working more hours for money, your money is now working for you! If investing in real estate enables you to spend more time on something YOU love, then everybody wins.
TEAM
JASON RAFI APPEL
After earning my degree in Accounting from Queens College in 2020, I began my CRE career as a Debt Broker at Eastern Union, where I originated nearly $50 million in commercial real estate loans across the multifamily and commercial sectors. I later transitioned into asset and property management, overseeing more than 300 residential and mixed-use units across New York City. I formed 3 Pillars REI in 2022.
We currently focus on sourcing and acquiring sub-institutional medical office buildings and apartment complexes throughout the Midwest, primarily through direct-to-seller outreach and established broker relationships. We target value-add opportunities in strong, well-located markets where assets are underperforming due to capital constraints, operational inefficiencies, or motivated ownership—such as stressed sellers or owners seeking to transition out. By deploying capital and improving operations, we aim to reposition these properties and create long-term value.
Our portfolio includes assets in Michigan and Ohio, and we continue to seek strategic partnerships with experienced operators and equity partners to maximize returns and build durable, high-quality investments for long-term ownership.
Outside of real estate, I am an avid baseball fan who enjoys spending time with family and friends, reading business books, talking real estate and volunteering in my community. I live in New York with my wife and three sons.
Investments
Educational Resources
When looking at operating expenses on a property, you have both controllable expenses and non-controllable expenses. Controllable expenses are things like repairs and maintenance, property management fees and other expenses that you can have most authority over. On the other…
When you start to learn a new market, some of your best insight will likely come from the locals who work and live there. If you live somewhat far from these out of state markets, you will need to get…
I remember two years ago when I started to underwrite smaller deals, there was a rule that was tossed around on all the blogs and forums. It's called the 1% Rule. What this means is that the monthly rental income…
When a bank lends you money on a deal, they want to be certain your property can support the annual mortgage payments. The metric they use for this is known as the Debt Service Coverage Ratio. In its simplicity, it…
When you get a loan from a bank or lender, they determine how much to lend and expect they'll receive a certain amount of interest payments over the life of the loan. This is one way banks make money. However,…
Back in December, I was touring a 48 unit apartment building near Detroit. This building had all the bells and whistles, including extra thick floors and special insulation between the tenants' apartments to keep out noise between neighbors. While touring,…
As previously discussed in an older blog post, cap rates are important when looking at any new deal. If you’ve been in the hunt for deals recently, you will notice that cap rates are extremely low right now. Everywhere. There…
Any time you underwrite a multifamily deal, you want to receive the list of all the current tenants in the building, along with their lease terms. This document is known as the Rent Roll. The rent roll, as stated in…
When looking at a larger multifamily purchase, you will want two documents to help you come to an offer price: the Trailing 12 (T-12) and a rent roll (aka RR). In the article, I will do my best to break…
As the great Benjamin Franklin said: "nothing is certain except death and taxes." Let's be honest, Taxes Suck. You work 40, maybe even 50 or 60 hours a week, earn your income, then Uncle Sam comes and takes a chunk…
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The information on this website does not constitute an offer to sell securities or a solicitation of an offer to buy securities. Furthermore, none of the information contained on this website is a recommendation to invest in any securities. Past performance is no guarantee of future results. Any historical returns, expected returns or probability projections may not reflect actual future performance. All investments involve risk and may result in loss of principal investment.
